American Airlines Has Your Travel Covered From AA to ZZ on AA.com; Lincoln Provides Chance to Drive Away With Two Lincoln Zephyrstitle
FORT WORTH, Texas, Nov. 30 /PRNewswire-FirstCall/ -- When it comes to
traveling with American Airlines, weve got you covered -- from AA to ZZ! In
the new American Airlines AA to ZZ sweepstakes on AA.com(R), Americans award-
winning Web site, American continues its joint marketing efforts with Ford
Motor Companys Lincoln brand to offer not just one, but two all-new, 2006
Lincoln Zephyr sedans to a lucky grand-prize winner. The second prize winner
will receive two first-class tickets to any one of the 250 cities in more than
40 countries that American serves. The sweepstakes and the full details are
available online at http://www.aa.com/promo .
From now until Jan. 22, 2006, customers are automatically entered in the
AA to ZZ sweepstakes when they purchase a ticket on AA.com and fly during the
same promotional period. Customers can also register and enter the contest
without purchase at http://www.aa.com/promo . Entrants can get an extra entry
for telling others about the promotion, plus another entry for signing up to
receive e-mail messages from American -- for a total of up to three
sweepstakes entries per eligible person.
Additionally, customers can choose to tell friends about the promotion and
then play a fun, interactive holiday game that involves catching falling
snowflakes and challenging their friends to a friendly match.
"AA.com provides a myriad of tools to make travel easier," said Rob
Friedman, Managing Director of Interactive Marketing at American. "From
planning -- like being able to search for great fares with our dates-flexible
option, booking cars and hotels, and the peace of mind that comes from our
Lowest Fare Guarantee -- to convenience tools like online check-in and Flight
Status Notification. Customers who purchase on AA.com also get up to 1,000
AAdvantage(R) bonus miles and dont pay an online booking fee. Our interactive
sweepstakes not only lands a lucky winner two Lincoln Zephyrs, but also serves
as a unique reminder that AA.com has your travel covered from AA to ZZ."
Lincolns alliance with American Airlines is part of a comprehensive
marketing plan to introduce Americans consumers to the all new Zephyr and
includes unique experiential, promotional and advertising techniques, as well
as traditional methods. Challenging the conventions of automotive
advertising, the innovative campaign presents a mid-size sedan that is as
luxurious as it is spirited and fun to drive. To learn more about the new
2006 Lincoln Zephyr, go to http://www.lincoln.com .
About AA.com
The American Airlines Web site, http://www.aa.com , is the best place to
do business online with American. AA.com provides numerous ways to
conveniently search for and book low fares and award travel, select seats,
make hotel and rental car reservations, get flight arrival/departure
information, sign up for flight status notification, and even check in and
print boarding passes. Customers who purchase tickets on AA.com dont pay an
online booking fee, earn up to 1,000 AAdvantage miles per ticket purchased,
and get a lowest-fare guarantee (see http://www.aa.com/guarantee ).
Additionally, customers who log in with an AAdvantage number and password can
manage their AAdvantage account online and also receive personalized news and
specials. AA.com has received the World Travel Award for Worlds Leading
Airline Internet Site and has also received multiple Web site awards from
various organizations.
About American Airlines
American Airlines is the worlds largest airline. American, American
Eagle and AmericanConnection(R) serve 250 cities in over 40 countries with
more than 3,900 daily flights. The combined network fleet numbers more than
1,000 aircraft. Americans award-winning Web site, AA.com, provides users
with easy access to check and book fares, plus personalized news, information
and travel offers. American Airlines is a founding member of the oneworld(R)
Alliance, which brings together some of the best and biggest names in the
airline business, enabling them to offer their customers more services and
benefits than any airline can provide on its own. Together, its members serve
more than 600 destinations in over 135 countries and territories. American
Airlines, Inc. and American Eagle Airlines, Inc. are subsidiaries of AMR
Corporation (NYSE: AMR). AmericanAirlines, American Eagle, AmericanConnection,
AA.com and AAdvantage are registered trademarks of American Airlines, Inc.
American Airlines(R) We know why you fly(SM)
Current AMR Corp. releases can be accessed on the Internet.
The address is http://www.aa.com
